Solar Energy Contractor Appointments Help You Focus On Projects
Solar energy contractor appointments services allow your company to leverage the growth of the solar energy industry in the U.S. Outsourcing appointment setting services allows a contractor to dedicate time exclusively to pre-qualified sales prospects, resulting in a shorter sales cycle, increasing productivity, revenue, and profitability.
Solar energy installation contractors understand that their use of time is a battle between prospecting residential and commercial property owners and selling projects to them. But it doesn’t need to be this way. Rather, contractors can outsource solar energy contractor appointments, save time, and focus on what they do best, doing projects.
So, let’s discuss more about what it is, the benefits, and factors you should consider when using solar energy contractor appointments services for your business.
Solar Energy Contrator Appointments Services Overview
Appointment setting is part of the sales development process of a contractor business. Indeed, it is the front-end of the sales cycle: identifying, connecting with, and qualifying leads. Generally this involves cold calling prospects, filtering interest level, and scheduling sales appointments for a sales representative who will deliver a personalized presentation.
The purpose of the appointment setting is to delegate the prospecting of sales leads so that the contractor spends time only on pre-qualified sales opportunities. Simply put, to maximize the contractor’s critical resource, time.
Appointment setting is crucial for any contractor business since sales leads are a key element of its success. Because the sales cycle begins by finding suspects that becoming prospects, which then become qualified sales leads. Consequently, the sales appointment serves as a basic step of converting pre-qualified prospects into customers.
Part Of Business Development
Appointment setting is one of the most difficult parts of business development and is a major challenge to growing a residential or commercial solar contractor business. Simply put, new sales won’t be possible without first directly contacting and speaking to a prospect. Consequently, many contractors choose to outsource solar energy contractor appointment setting services to solve this issue.
Why Should Your Solar Energy Business Do This?
Whether you are a residential or commercial solar contractor, you should be more focused on closing sales and not making cold calls. Specifically, this is the job of an appointment setter. Consequently, if you spend more time on appointment setting rather than selling, YOU ARE NOT SELLING. Basically, outsourcing solar energy contractor appointments services gives you more time to close sales and grow your referrals.
Solar Energy Contractor Appointments Services Benefits
1 – Solar Energy Contractor Appointments Speed Up The Sales Cycle
If you are setting your own appointments you could be spending more than 50% of your time generating leads and scheduling meetings with potential clients. Instead, by outsourcing solar energy contractor appointments services, you can double your time spent in face-to-face meetings with homeowners and commercial decision makers. Also, when you’re dealing with pre-qualified sales prospects interested in your solar energy services, you will be more motivated and you will close more sales.
An appointment requires research, searching for residential and commercial contact listings, and lots of cold calling. Of course, this takes time and results in a high level of rejection and stress Consequently, with a limited number of hours in the day, that means you are not focusing on closing the solar energy projects, networking, or getting referrals.
It is better to save time by outsourcing solar energy contractor appointments services to a provider with staff trained and experienced to consistently follow this process. Consequently, this makes better use of your valuable time and speeds up the sales cycle.
2 – Appointment Setting Keeps Your Sales Pipeline Full
Your sales pipeline refers to the stages that you go through to convert a prospect into a customer. Basically it identifies where things really are, in terms of sales, and what’s being done at each stage.
For you and your team, it is about getting the leads, pre-qualifying them, nurturing them, and eventually signing contracts.
Your sales pipeline starts with prospects that need to be found, then qualified, and then converted to appointments. When you focus on appointment lead generation, you are not closing contracts. When you are closing contracts, you are not focusing on appointment lead generation.
Both sales activities need to be done on a balanced, consistent basis. However, often it is either one or the other, feast or famine. Consequently, as an business owner, using solar energy contractor appointments services helps keep your sales pipeline growing while you keep focused on signing up sales prospects to new projects and future referrals.
3 – Appointment Setting Requires Different Skills
All contractors are different. Whereas some excel on the telephone, others thrive when meeting prospects, and some ACTUALLY enjoy the challenge of cold calling. Wherever you fit in the spectrum, you probably SHOULD NOT do a lot of cold calling. Because it is likely a poor use of your high-value personal skills.
An appointment requires gathering data, repetitive dialing, persistence, and other skills that most contractors dislike doing. So, if you are an business owner that does this, you need to ask yourself whether it’s really worth your time?
Instead you should consider outsourcing to professional appointment setters who cold call, pre-qualify the prospect, and know the techniques to set appointments daily. They have the training, experience and mindset to consistently produce results, at a significantly lower investment of time and money.
4 – Solar Energy Contractor Appointments Are Cost Effective
Solar energy contractor appointments services are cost-effective for an owner with limited experience, marketing, and sales resources. Because these outsourcing services can be started as a pilot-project, requiring a modest budget and investment of resources.
When you consider the alternative of investing in an in-house solution (recruitment, training, management, facilities, and technology), outsourcing appointment setting services is more cost-effective and will likely produce the desired results.
A solar energy contractor appointments services provider can scale their services according to the demands of your business and budget. For example, start with a small pool of residential homeowners prospects and gauge the results first. Afterward, you can then expand your marketing outreach directing your provider to scale up their services.
Consequently this allows you to manage costs, reduce risks, and provides clear metrics of the results and return-on-investment.
DISCLOSURE: Nexus Teleservices is a Solar Energy Appointments Outsourcing Services Business Provider.
5 – Solar Energy Contractor Appointments Services Produce Results
Solar energy contractor appointments services provide measurable business results for you to evaluate. Accordingly, using the data on hand, you can fine tune the process to get the highest ROI.
Here are residential and commercial solar energy contractor appointments performance metrics for you to evaluate:
- Calls/Rep Hour
- Contacts/Rep Hour
- Qualified Appointments/Rep Hour
- Cost/Qualified Appointment
- Solar Energy Project Signup/Qualified Appointment
- Cost/New Solar Project
Solar Energy Contractor Appointments Services Conclusion
Solar energy installation appointments services work. Simply put, a contractor owner chooses to outsource services to increase prospect presentations, new project signings, and future referrals.
Contractor appointments services speed up sales, keep the sales pipeline full, are scalable, cost-effective, and offer measurable results. In summary, byour personal success.
Please call us at (888) 339-6699 to discuss how our Solar Energy Appointments services will serve your business needs or Contact Us.